Islands Trust: Survey on Public Attitudes Towards BC’s Gulf Islands (2011)

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Islands Trust: Survey on Public Attitudes Towards BC’s Gulf Islands 
March 2011

2
Islands Trust: Public Attit
udes Toward BC’s Gulf Islands
Methodology
•
This report presents the findings of two s
eparate surveys with an identical set of 
questions.
•
The first survey is an online omnibus su
rvey of a representative sample of 817 
adult British Columbians. This survey 
was fielded March 1-3, 2011 using Ipsos 
Reid’s internet household panel.
•
These survey results have been wei
ghted to 2006 Census data by age, 
gender and region.
•
The margin of error for this data 
is +/-3.5%, 19 times out of 20.
•
The second survey is a telephone survey
 of a representative sample of 100 
residents living within the Islands Trust regi
on. This survey was fielded March 1-3, 
2011.
•
For this survey, quota sampling was used
 to ensure repres
entation by age, 
gender and region.
•
The margin of error for this data 
is +/-9.8%, 19 times out of 20.
•
These questions were also asked in 
a 2004 telephone omnibus survey. Because 
of the change in data collection method
ology the 2011 and 2004 results are not 
compared directly in this report.

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Islands Trust: Public Attit
udes Toward BC’s Gulf Islands
Familiarity with the Gulf Islands
% Familiar: BC Regions
Metro Vancouver(n=346)
48%
Vancouver Island (n=177)
55%
North / Interior (n=294)
37%
The next few questions are 
about British Columbia’s Gulf Islands. The Gulf Is
lands include the islands between Vancouver Island
 
and the mainland. Overall, how familiar would 
you say you are with BC’s Gulf Islands? 
56%
39%
3%
2%
0%
6%
40%
32%
20%
2%
Very familiar
Somewhat familiar
Not very familiar
Not at all familiar
Don't Know
All of BC (n=817)Islands Trust Region (n=100)
Very/Somewhat familiar
46%
Very/Somewhat familiar
95%

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Islands Trust: Public Attit
udes Toward BC’s Gulf Islands
Attitudes Toward BC’s Gulf Islands - All of BC
Please indicate whether you 
agree or disagree with each 
of the following statements about BC’s Gulf Islands.
57%
43%
46%
38%
27%
29%
86%
85%
85%
83%
81%
78%
66%
62%
57%
45%
46%
53%
Agree
BC's Gulf Islands are a special part of British 
Columbia
Tourism in the Gulf Islands
 should be managed to 
protect the islands' unique environment
BC's Gulf Islands should be protected from 
overdevelopment
The BC Government should take action to make sure 
the Gulf Islands are preserved and protected
Clear-cut logging in the Gu
lf Islands sh
ould not be 
allowed
Large industrial developmen
ts should not be allowed 
in the Gulf Islands
Mining in the Gulf Isla
nds should not be allowed
Large tourist developments should not be allowed in 
the Gulf Islands
Fish farms in the Gulf Is
land waters should not be 
allowed
3%
4%
5%
5%
6%7%
8%
10%
12%
20%
27%
27%
Disagree
Disagree somewhat
Disagree strongly
Agree strongly
Agree somewhat
Base: All of BC (n=817)

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Islands Trust: Public Attit
udes Toward BC’s Gulf Islands
Attitudes Toward BC’s Gulf Islands - Islands Trust Region
Pl

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